Strategy
Consulting
Removing barriers with innovative
solutions
Liberty
International’s team of consultants bring a holistic and integrated view of
markets and industry trends to help clients achieve their objectives. Our
innovative strategies improve effectiveness and inspire organizational change.
Working in tandem with our clients throughout the implementation process to
review progress and propose adjustments, we aim to achieve a tangible and
significant impact on our client’s business.
With
absolute attention to detail, we work with our clients to create a vision and
customized roadmap by:
- Assessing and evaluating their corporate strategy, best practices, performance, products, technology
- Adjusting business models and re-focus long-term strategy on core business
- Developing a business case for a core product or strategic direction
- Reducing operational costs
- Optimizing service operations
- Revamping product lines and boosting sales and channels effectiveness
- Inspiring cultural change to create more effective organizations and decision-making capabilities
Our team of
professionals draw on their unique experience and knowledge to help our clients
navigate unprecedented business challenges and put in place sustainable plans
for evolving competitive and regulatory landscapes.
Given every
business’ unique operating environment, we work hand in hand with our clients
to develop, communicate, implement and manage innovative and practical
strategies, aligning corporate actions with their long-term objectives.
Data
Analytics
Empowering
decision makers with confidence
Liberty International’s team of professionals translate data to
information that empower our clients to make critical business decisions –
decisions that increase revenue, reduce costs, improve processes and create
lasting cultural change.
Our analytics
experts’ extensive experience with online and offline data makes us the perfect
partner to not only help our clients discern but how to map and extract maximum value from it. We drive business
innovation and open up new revenue streams to create products and offerings to
turn data into a strategic asset.
We adopt a
systematic and practical approach where we help our clients:
- Develop analytics strategies – transforming data assets and analytic capabilities into a competitive edge.
- Deploy analytics for decision making – to improve operational effectiveness and efficiency,
- Transform into an advanced analytics organization – execute analytics strategies
Do more for your business. Contact one
of our experts today.
Marketing
How well does your marketing strategy translate into marketing and sales
plans?
Are your marketing and sales channels aligned to changing customer
behaviours?
Is the current sales process relevant in today’s market?
The abundance of data available today counts for nothing
unless an effective data marketing strategy is in place. Effective marketing
begins with a strategic plan to gather, assess and assign data to achieve
long-term business goals.
Our strategic approach on analytics turns data into
intelligence. By undertaking an enterprise approach to derive dynamic insights,
we help our clients redefine their understanding of their customers’ behaviours,
preferences and expectations in today’s digital world.
We empower
our clients by aligning their marketing and sales strategies, operations and
channels to the rapidly changing behaviours and channel usage of today’s
customers and integrating their client services with operations to promote overall
effectiveness and efficiency.
Speak
to one of Liberty International’s team of professionals to help you:
- develop a marketing and sales strategy that is rooted in customer
insight and analytics
- develop, execute, measure and analyse digital marketing campaigns
- transform your sales model and internal capabilities
Contact us
today.
Research
Liberty International is dedicated to addressing business
questions with precision and certainty. Every research project that we
undertake is tailored to suit each client as no two businesses are alike.
Our experts develop ideas that are designed and grounded in
the application of advanced data analysis methods and techniques to solve our
clients’ complex organizational challenges and adopt both qualitative and
quantitative methodologies.
Qualitative Research
Qualitative studies are an exploration of an audience’s
perceptions and motivations. How do they feel about your brand? Why do they
choose this product over another?
The discovery process for qualitative research generally includes
a deep dive into attitudinal and behavioural patterns through focus groups or
one-on-one interviews among business executives or consumers.
We are passionate about the art of conversation – whether
in-person, digital or social.
Our qualitative experts are adept at utilizing creative
methods, projective techniques and emerging technologies to uncover the key
attitudes and motivations of the audience.
Quantitative Research
Quantitative methods ask a series of
measurable questions to uncover patterns and calculate the attitudes and
behaviours of a specific audience.
Regardless of whether we are tracking the
effectiveness of an advertising campaign or measuring consumer engagement, our
trained researchers help our clients understand the numbers that were derived.
Liberty International’s team of quantitative
data collection services identify the best way to reach our targeted audience
through online, mobile or kiosk surveys.
